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| Ecommerce website development company |
Even
as a beginner in Ecommerce the tools and resources are all laid out
for you. All you need is a strong work ethic and a desire to succeed.
Here
are five reasons to start an ecommerce business now.
1.Worldwide, ecommerce is expected to grow by as much as 13 to 25 percent.
Projections from emarketer are showing rapid worldwide ecommerce growth through 2018. This year is expected to peak at nearly $1.6 trillion and by the end of 2018, almost $2.5 trillion. In the U.S. alone, ecommerce growth is anticipated to be somewhere between 11.6 and 16.5 percent from 2013 to 2018.
In
choosing a business model, it's always important to examine trends
and to move into growth markets whenever possible. The stats back up
the notion that the ecommerce model is a good choice for
entrepreneurs that are looking to start a new company, or those that
are interested in diversifying and expanding.
2.
The ability to earn as you sleep.
For
brick-and-mortar businesses, location is of primary importance. It
can make a huge difference in terms of visibility and sales. In
ecommerce, you can set up a storefront at your own domain name and
sell your products globally. You don't need multiple storefronts to
be seen across the entire world.
This seems obvious enough, but the implications are more far-reaching than you might even know. The trend of "pop-up" shops are on the rise, as some merchants are choosing to meet their customers in-person with little more than a tablet, a card reader and a few sample products in hand. This means proactive ecommerce merchants can build awareness for their businesses at parks, subway stations and high visibility street corners without violating any regulations or laws, of course.
Ecommerce
has a certain "passive" appeal to it, and while it is
certainly possible to earn while you sleep, business owners should be
looking to leverage technology at every turn to expand their
businesses.
3.
It's easy to get up and running.
Not
only have the
tools for ecommerce gotten
a lot better over time, there are more of them than there ever were
in the past. From selling platforms to marketing automation and SEO
tools, even bootstrappers can get up and running without breaking the
bank.
The
most challenging aspect of getting set up is product, but if you are
passionate about a specific line of products especially if they have
helped you personally -- it makes it much easier to walk through the
process of building relationships with distributors or product
sourcing. Additionally, it's that passion that's going to drive you
to do the work you need to do to build a successful business.
4.
Eighty percent of the web population has made a purchase online.
As
you can imagine, that
80 percent is
only going to grow. The key as an ecommerce business owner is to
establish trust and credibility with leads and customers. From
developing an attractive and easily navigable website to creating
content that helps your customers, there are many different aspects
to earning their trust, but if you commit to constant improvement, in
time, you'll build a loyal following.
It
isn't too much of a stretch to say that trust is one of the most
important aspects of running an ecommerce business. People clearly
trust etailers more than they did in the past, but security and
privacy concerns are still foremost in many people's minds.
5.
You can sell more to customers down the line.
Practically
every ecommerce business finds that reduced friction is extremely
important for making more sales. Abandoned shopping carts are a
prevalent problem, and you have to have a willingness to tweak and
optimize your funnel to ensure maximum conversion.
Fortunately,
there are some great retargeting apps and tools, such as carthook
that can help with capturing customers before they're gone for good.
Content
marketing is another effective way to sell down the line. You can
create relevant, value-adding content pieces for your readers,
capture them as email subscribers, and then let them know about
sales, discounts and promotions as you run them.
With
the courtesy of : entrepreneur